The ImKyleJK mark
Designing my own wordmark and monogram — the identity system behind this site, GitHub, and everywhere else I show up as ImKyleJK.
A simple, monospace-driven mark that scales from favicon to hero without losing clarity.
A personal brand mark has to survive a 16px favicon and a full-bleed hero headline, and most of the early drafts didn't. I settled on a monospace-driven wordmark — it reads as technical without trying too hard, and it holds up at almost any size.
The mark leans on the same type and spacing tokens as the rest of the site, so the identity isn't a separate exercise bolted onto the product — it's built from the same system.
It's a small project, but it's the one every other piece of design work on this site has to sit next to.
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